Privacy policy
This policy explains what information Beulah's General Store ("we", "us") collects when you use beulahsgeneralstore.com, why we collect it, and the choices you have. It applies to the website; in-store purchases are covered by the notice at our counter.
Who we are
Beulah's General Store, 118 Elm Street, East Aurora, NY 14052, United States. Privacy questions and requests: [email protected] or +1 (716) 555-0142.
Information we collect
- You give us: name, email address, phone number, shipping address and order details when you contact us, book a hat fitting or place an order.
- Payment data: processed by our payment providers. We do not store full card numbers on this website.
- Automatic data: IP address, device and browser type, referring page, pages viewed, and approximate location derived from IP.
- Cookies and similar technologies: as described below and in our cookie policy.
How we use information
- To fulfil orders, arrange fittings, and provide customer support.
- To send order confirmations, shipping updates and replies to enquiries.
- To measure how the site is used and improve pages, product descriptions and speed.
- To detect fraud, abuse and spam, and to meet legal and tax obligations.
- To show advertising that helps keep the site free to read (see below).
Legal bases (EEA, UK and Switzerland)
Where the GDPR or UK GDPR applies, we rely on: contract (orders and support), legitimate interests (site security, analytics, service improvement), consent (non-essential cookies, personalised advertising, marketing email), and legal obligation (tax and accounting records).
Advertising and third-party vendors
This site may display advertising served by Google and other third-party vendors.
- Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this and other websites.
- Google's use of advertising cookies enables it and its partners to serve ads based on your visits to this site and/or other sites on the internet.
- You can opt out of personalised advertising by visiting Google Ads Settings, or opt out of third-party vendor cookies at aboutads.info and youronlinechoices.com.
- Where required, we ask for consent before non-essential advertising cookies are set, and you can withdraw consent at any time through the cookie banner or your browser settings.
Analytics
We use privacy-respecting analytics to count visits, see which pages help and measure site speed. Reports are aggregated; we do not attempt to identify individual visitors from them. IP addresses may be truncated before storage by our analytics provider.
Sharing
We share personal data only with: payment processors; carriers and fulfilment partners needed to deliver an order; email and hosting providers acting on our instructions; advertising and analytics providers as described above; professional advisers; and authorities where the law requires it. We do not sell personal information.
Data retention
Order and tax records are kept as long as accounting law requires (typically seven years). Contact form messages are kept for up to 24 months. Analytics data is kept in aggregate. When data is no longer needed we delete or anonymise it.
Your rights
Depending on where you live, you may have the right to access, correct, delete or port your personal data, to object to or restrict certain processing, to withdraw consent, and to complain to a supervisory authority. California residents may also request disclosure of categories collected and request deletion, and may ask us not to share information for cross-context behavioural advertising. Email [email protected] with "Privacy request" in the subject; we verify and respond within 30 days (45 days where permitted for complex requests).
Children
This site is not directed to children under 13 (or under 16 in some jurisdictions), and we do not knowingly collect their personal data. If you believe a child has provided information, contact us and we will delete it.
International transfers
We are based in the United States. Where personal data is transferred from the EEA or UK, we rely on appropriate safeguards such as Standard Contractual Clauses with our providers.
Security
The site is served over HTTPS. Access to order data is limited to people who need it to do their job. No system is perfectly secure, so please tell us promptly if you suspect misuse of your data.
Changes
We will update this page when our practices change and revise the "last updated" date above.
Contact
Beulah's General Store, 118 Elm Street, East Aurora, NY 14052 · [email protected] · +1 (716) 555-0142